Introduction
Some women build successful companies.
Some build influential brands.
And a select few build industries around their passion.
Mona Kattan belongs to that rare group.
Known today as the founder and CEO of KAYALI Fragrances and a co-founder of Huda Beauty, Mona has transformed her love for beauty, fragrance, and entrepreneurship into a globally recognised business empire. Her journey from finance graduate to one of the Middle East's most influential businesswomen demonstrates the power of vision, persistence, and believing in yourself.
Every extraordinary achievement begins with a decision.
For Mona Kattan, that decision was choosing entrepreneurship over a conventional career path.
Born to Iraqi parents and later moving to the United Arab Emirates, Mona earned a degree in finance and initially worked in investment banking. However, she soon realised that her true passion lay in business creation, branding, and beauty. She launched a PR and business consultancy before moving into the beauty industry, where she began building the foundation for her future success.
The biggest success stories are often built through collaboration, vision, and relentless hard work.
In 2013, Mona co-founded Huda Beauty alongside her sisters, Huda Kattan and Alya Kattan. What began as a beauty startup eventually grew into one of the world's most recognisable beauty brands, reaching customers across continents and transforming the global cosmetics industry.
One of the defining moments of Mona's career came when she transformed her lifelong passion for fragrance into a business.
In 2018, she launched KAYALI, a luxury fragrance brand inspired by Middle Eastern perfume traditions and modern global tastes. The brand quickly gained international recognition for its unique scents, storytelling, and innovative approach to fragrance layering. and Modern Influence
Today, Mona Kattan is recognised as one of the Middle East's most influential women in beauty and business.
Her personal brand reflects:
✔ Female entrepreneurship
✔ Luxury lifestyle
✔ Beauty innovation
✔ Global influence
✔ Business leadership
✔ Personal growth
Her appearances at international events, luxury brand collaborations, and television projects such as Dubai Bling have further expanded her influence and visibility.
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